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Multimedia

MULTIMEDIA

Vehicle Photography

The quality of your inventory imagery is your dealership's first impression on prospective internet shoppers. Unless they're previous clients, these impressions are all customers have to differentiate the quality of your product from your competitor's.

At Autocartel we fully understand the impact high-quality vehicle photos provide in effectively branding and building value in your dealership. Partnering with us is the most logical first step in establishing an online reputation of having top-quality representation of your most valuable product. Your inventory.

Contact us to let one of our professional lot services representatives show you the impact our photography can make in your online marketing strategy.

360 Spins:

Separate your dealership from the competition by incorporating fully interactive 360 degree walk arounds of your vehicles! Our product includes an immersive experience on both exterior and interior as well. We can create custom hotspots to highlight on common interest points for your clients to interact with. Keep you clients engaged and on your VDP longer.

Video

Movement captures attention and holds attention! Keep your viewers engaged longer on your VDP. The more time, the more commitment to purchase. Intelligent voice overs inform the viewer what they are viewing on all options the vehicle is equipped with. Interactive branding ensures the viewer knows you, dealership first. All of the data is tracked from location, OS, time, and much more to help you optimize your marketing efforts.   

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SEO

Track real time results in our Search Engine Optimization platform when paired with our video product. See the results first hand the power of engagement with your consumer.

Dealer Video Suite

It’s time your staff interacted with your clients virtually. Keep your client comfortable in their own home while your team engage with them live. The best of all, their conversations are recorded for storage and training so you can be a part of every conversation. Picture in Picture communication while your vehicle is on full display.  

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Professional Editing

PROFESSIONAL EDITING

EVB

Enhanced Virtual Backgrounds:

Not every dealership has a dedicated or easily accessible location to properly stage vehicles for photographs. Our EVBs are an excellent way to remove background clutter and maximize branding opportunities on your web site as well as third party sites. We continue to use highly trained editors that modify each image completely by hand. This separates us from our competitors that use formulaic software and end up with poorly done edits. 

Post Image Editing:

Our highly trained photo editors will utilize top of the line software to both correct and highlight your vehicle photos! Whether it's a poorly lit photo booth, cloudy day outside, or a difficult to capture color, our editors can adjust photos to embellish your inventory. 

Custom Overlays:

We highly suggest displaying company logos and informational banners on your vehicle photos. It helps your dealership immediately convey much needed info to consumers even when your vehicles are viewed on third party sites. We can create the desired overlay with custom artwork and information as you need it. 

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WINDOW LABELS

Window Labels

Window Stickers, Buyer's Guides & Addendums:

Available in Spanish

Our full color professional custom window labels are custom tailored to suit the branding and FTC requirements of our dealerships. They are made of high-quality exterior vinyl that are weather and fade resistant.  This allows them to be applied to the outside of the window, they stay put, but comes off easily. There are many custom options and specifications that can be modified to accommodate the marketing needs of your business. 

  • Vin Decoded Categorized Options 

  • Factory installed options 

  • After Market Accessories 

  • CARFAX Integration 

  • Kelly Blue Book Integration 

  • QR Codes 

  • Live Vehicle Market Pricing 

  • Customized content for your Buyer’s Guides 

We can also upgrade to Autocartel’s New Legal 8.5 x 14 Window Labels for factory Spec appearance. 

Customized Addendums:

Custom designed, color, dealership brand specific, printed addendums for both new and used vehicles! Do you add standard accessories to all new cars? Perhaps you include a warranty on all preowned vehicles. We can print and install exterior addendum stickers to make sure that you are staying compliant as well as building value in all your vehicles! 
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Vehicle Descriptions

VEHICLE DESCRIPTIONS

Handwritten Comments:

Show your appreciation with Genuine pen-written customized cards that will capture your clients' attention and their hearts! It can be fully automated and batched as a large mail or done as a single item to thank that special client. It takes We can encapsulate your own GM’s handwriting and Signature! Many options to choose from that can make your CSI worries a thing of the past!

Vehicle Data Correction:

Avoid frustrated consumers due to data input mistakes! Have our team double check standard features and vehicle information so you don't have to apologize for errors listed on your vehicles. We will double check data and features on your vehicles, so you have the peace of mind your listings are accurate! 
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TEXT AND QR CODE LEADS

Text Leads

Live Marketing Pricing:

Text message based dynamic price listing right on your vehicles! Vehicle pricing is more volatile than ever. Our live market pricing gives you the ability to keep prices in line with market conditions as well as capture customer information at the same time. 

Text Leads:

Never miss an opportunity to capture a consumer on the lot, all hours of the day, open or closed! With text code links, the consumer instantly receives the link the to the VDP. Most importantly, you capture consumer information instantly to your CRM. Great for service customers browsing your lot, while they await their vehicles in service, before hours, as well as after hours, and weekend shoppers.  

QR Code Leads:

All it takes is a scan on your consumer’s phone. Instantly, they get driven to your vehicle Landing Page online for more information and accurate pricing. In return, you receive the consumer’s Name, Age, Adress, Phone number, and the vehicle they inquired about directly to your CRM! Never miss another opportunity again! 
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MARKETING

Marketing

Dealership Branding: 

We understand the importance of your online presence! Therefore, we do everything we can to make sure that potential clients know exactly where your vehicle is located when viewing photos of your vehicles online. Whether it be a logo, enhanced virtual background, or custom overlay we work to bring consumers to your lot no matter what application they discovered it on. 

Supplemental Images:

We apply or even help create Additional Marketing Slides, that are strategically placed within a specific numerical order, on each Vehicle Display Page. These Powerful “Why Buy” slides, can advertise additional information, or specials the dealership is offering that they wouldn’t otherwise know about, from simply looking at the vehicle images.  

Inventory Management:

Our photographers focus on getting the perfect pictures of your vehicle, but they don't stop there. They are another set of eyes on your inventory as it moves around your lot and comes out of reconditioning. We not only walk your entire lot each visit to compare what’s available and ready, but our team also follows up with all management to inform them what’s not ready. This comprehensive inventory management helps keep your workflow smooth and accurate. Your internal team will remain knowledgeable from our verbal and digital communication. We train all of our employees to be on the lookout for potential inaccurate vehicle information or damage. The photographers will then communicate with management about issues they see with vehicles so you can avoid having to apologize before the deal is done! 

Handwrytten Cards:

Show your appreciation with Genuine pen written customized cards that will capture your clients' attention and their hearts! It can be fully automated and batched as a large mail or done as a single item to thank that special client. It takes We can encapsulate your own GM’s handwriting and Signature! Many options to choose from that can make your CSI worries a thing of the past!

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